Welcome to the Taste Of Place Media Room! 

Dive into our brand guidelines and awesome photos licensed by the Culinary Tourism Alliance below. This kit is your go-to for rocking coverage of the summit and getting the pre-summit buzz going. Plus, find direct links to graphics, logos, and social media goodies, making it a breeze to share your enthusiasm about the Taste Of Place Summit.

Need more help or just want to chat? Shoot us an email at And remember, the link below is like a fine wine – it gets better with time, so check back for updates!


Imagine a journey where you not only taste the food and drinks of a place but also feel the stories, traditions, and warmth of the people who create them. This is what ‘taste of place’ is all about. It’s about those unforgettable moments that make you truly understand the heart and soul of a specific area’s culinary culture.

When we talk about ‘taste of place,’ we’re not referring to just the flavors and ingredients; it’s much more. It’s the blend of nature, the tangible things like the local produce, and the intangible elements like the genuine hospitality that shape the experience of food and drink in a region.

But here’s the magic: There’s no one-size-fits-all ‘taste of place’ for a region. Instead, think of each destination as a colorful tapestry of flavors and experiences, each unique and woven together to create a beautiful and distinct ‘taste of place.’ So, when you savor the food and drinks of a region, you’re also immersing yourself in its history, traditions, and the heartwarming welcome of its people. It’s a journey that goes beyond the palate, making every bite and sip a memorable story of its own.



A partnership between the Culinary Tourism Alliance and George Brown College, The Taste of Place Summit is an annual event that takes place at a different venue each year. We partner with academic institutions in the tourism and hospitality field across Canada to showcase our unique tastes and emerging industry talent.

This global summit brings together people who work on making destinations more exciting for visitors, like destination developers, tourism managers and marketers, SMEs, and students. They come to learn why and how to put their community’s food and drink culture at the front and centre of their destination. It’s all about making tourism and local businesses better through food.

We all share a common goal: to give places and businesses the tools they need to create special and lasting food experiences. We want to make sure that these experiences are not just fun for visitors but also good for the places and the people who live there.


ABOUT Institut de tourisme et d’hôtellerie du Québec

The Institut de tourisme et d’hôtellerie du Québec, is a world-class hotel school, unique in Canada.

Recognized as a centre of excellence for specialized teaching in the tourism, hotel management and restaurant services sectors, the ITHQ boldly focusses on a distinctive and leading-edge teaching approach, applied research activities and ongoing collaboration with the industry. Thanks to its expertise and status, the ITHQ ensures the training of the next generation of top-level professionals, including future managers and leaders in the hospitality industry.

Media Enquiries

Gabrielle Mueller (she/her) – Marketing Manager
Prepared by the Culinary Tourism Alliance